Ogilvy, O2 and Dogs Trust win PRCA awards

Ogilvy PR scooped the top prize for Large Consultancy of the Year at the PRCA Awards last night.

PRCA awards at the London Hilton
PRCA awards at the London Hilton

The Private Sector In-House Team of the Year award went to O2, and Public Sector/Charity In-House Team of the Year went to Dogs Trust.

American Airlines’ PR manager for Europe Polly Tracey won In-House Professional of the Year, while Ogilvy PR's MD Michael Frohlich was awarded Consultancy Head of the Year.

Eulogy won Medium Consultancy of the Year, while Hope&Glory won both Small Consultancy of the Year and New Consultancy of the Year.

Trevor Morris, the University of Westminster's Visiting Professor of Public Relations, was presented with the Mark Mellor Award for outstanding contribution to the PR industry. The award is named after the Firefly Communications MD who passed away last year.

The awards, presented at a ceremony at the London Hilton last night, had 32 categories, covering consultancies, in-house teams and individuals.

PRCA director-general Francis Ingham said: "The quality of the award entries has really impressed our judges this year, and what we saw last night was a huge testament to the industry’s ability to create, innovate and progress."

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