Census preview: Technology clients dominate agency business

The tech sector is the single most important source of work for the UK's PR agencies, with 17 per cent of staff citing it as their clients' main area of business.

The PRWeek/PRCA Census 2013: help build a detailed picture of your profession
The PRWeek/PRCA Census 2013: help build a detailed picture of your profession

According to early results from the latest PRWeek/PRCA Census, the second most important industry sector was consumer services, media and marketing. Thirteen per cent of agency staff described it as the main area of business of their clients.

However, the Census needs more input from other sectors such as retail, industrial, charities, utilities and government.

Please take part in the 20-minute survey and help us build a more detailed picture of the profession, from pay levels to gender and ethnic make-up.

The deadline has been extended to 25 October to garner as many respondents as possible. If you haven’t filled it in yet click here: http://y-g.co/PRCensus2013.

The more respondents we have, the better the quality of information we will be able to bring you.

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