HarperCollins imprint calls in LightBrigade PR

HarperCollins imprint Avon has appointed LightBrigade PR to handle the consumer and trade public relations for its women’s fiction and crime lists.

LightBrigade PR will support each title with blogger outreach, events and reading group support, securing reviews and consumer lifestyle feature placement.

Titles within the Avon stable include You Had Me at Hello by Mhairi Macfarlane and Stalkers by Paul Finch.

It is the second HarperCollins imprint for the agency, which also handles PR for The Friday Project.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Judge tells Max Clifford trial jury majority verdicts will be accepted

Judge tells Max Clifford trial jury majority verdicts will be accepted

The jury in the trial of celebrity publicist Max Clifford has been told by the judge that he will accept majority verdicts after five days of deliberations on 11 charges of indecent assault.

Labour "fooling themselves" over plans to combat attacks on Miliband

Labour "fooling themselves" over plans to combat attacks on Miliband

Conservative-leaning public affairs experts have questioned the value of Labour's adoption of US-style campaigning tactics in the wake of the opposition hiring election strategist David Axelrod.

PLMR appoints Professor Tim Morris as non-executive director

The vet who helped establish the British Horseracing Authority's anti-doping and animal welfare programme has joined PLMR as a non-executive director.