Cruise holiday firm Imagine Cruising takes on Four bgb

Specialist travel agents Imagine Cruising has appointed travel public relations agency Four bgb with immediate effect.

Expansion: Imagine Cruising managing director Robin Deller
Expansion: Imagine Cruising managing director Robin Deller

Imagine Cruising specialises in bespoke rail and international "cruise and stay" holidays, working with major cruise operators such as Cunard and P&O Cruises, luxury rail operator Orient Express and international four- and five-star hotels.

Four bgb is the first external PR agency the company has taken on and it is aiming to raise its profile in preparation for its first TV commercial campaign, future product launches and international expansion.

Imagine Cruising managing director Robin Deller said: "We are now looking at our next stage of expansion, and were impressed by Four bgb’s knowledge of the sector, creative ideas for new routes to market, as well as digital engagement plans."

The agency will report to Imagine Cruising head of marketing Claire Cattanach, who said the company chose Four bgb through recommendations and invited the agency to pitch.

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