Former Friends Provident comms head Nick Boakes joins Provident Financial

FTSE 250 financial services firm Provident Financial has appointed former Friends Provident comms boss Nick Boakes as director of corporate affairs.

Provident Financial: Hires Nick Boakes to head comms
Provident Financial: Hires Nick Boakes to head comms

Boakes reports to the Bradford-based group’s chief executive Peter Crook and replaces John Moulding, who has decided to retire and will leave the group in April 2013.

Boakes has worked in senior in-house and consultancy corporate affairs positions for over 25 years. He was director of group corporate affairs at Friends Provident from 2003 to 2010 and previously served as CEO of Grandfield Communications.

Most recently Boakes has worked as an independent consultant, taking assignments with Lloyds Banking Group and American Express. He was also a founder partner in 2010-launched financial consultancy StockWell Group, but stepped away soon after the consultancy’s launch.

Boakes said there were ‘significant opportunities for the group to grow and develop, both in the UK and in new markets’, adding: ‘I am looking forward to working with Peter and the team to help realise these ambitions.’

Peter Crook commented: ‘Nick’s broad experience in corporate affairs and consumer financial services should serve the group well and I look forward to working with him to develop our position as the leading non-standard lender in our chosen markets. 

He added: ‘I would also like to thank John for the huge contribution he has made to Provident through the last 10 years and in particular for his wise counsel to me as CEO.’

Moulding joined Provident Financial in 2003 and has helped to successfully steer the group through the closure of its Yes Car Credit arm in 2005 and demerger of its international businesses in 2007.

The group operates through the brands Provident Personal Credit and Greenwood Personal Credit for its home credit offering and Vanquis Bank for its credit card business.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

Department store John Lewis is to use its 150th anniversary this year to talk about its history, which "not enough people know about", according to director of communications Peter Cross.

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.