PR Newswire has formed an alliance with Thomson Financial to
deliver joint services to the investor relations sector.
The deal is the first between the two companies and includes a link-up
between PR Newswire's webcasting capabilities with Thomson's First Call
The network is promoted as a real-time broker research and information
Thomson says it reaches as many as 45,000 desktops worldwide.
PR Newswire Europe director Mark Hynes and Thomson corporate MD Kevin
Brady are co-ordinating the service.
Hynes said: 'This is the biggest deal of its kind that we have
undertaken and is big news for those involved in IR.'
First Call subscribers will have access to real-time webcasts of US
corporate earnings announcements.