US data storage firm Brocade in agency hunt

US data storage multinational Brocade is reviewing its comms requirements in the UK.

Storage: Data network
Storage: Data network

Stuart Marks, senior manager of corporate comms for EMEA, confirmed to PRWeek that the firm was reviewing its relationship with incumbent Spreckley Partners.

Marks said the review was a due diligence process after five years of working with Spreckley. Previously, Brocade had worked with Weber Shandwick and Hotwire.

PRWeek understands the pitch list includes Speed Communications and Zeno Group. However, Weber Shandwick and Hotwire are not involved.

Spreckley Partners would not be drawn on whether it would repitch for the account.

Brocade works with agencies on a national level and the review only relates to the UK.

Edelman was appointed to lead its social media strategy in the US market in 2010, an account reportedly worth $600,000 (£373,260), according to PRWeek US.

The US-based firm provides data networking infrastructure to businesses and counts Cisco, HP and EMC as rivals.

Brocade reported record fourth quarter results at the end of November, despite the announcement of CEO Michael Klayko's resignation.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Growing number of clients plan PR budget increases

Growing number of clients plan PR budget increases

The number of marketers planning to increase their PR budgets during 2014 has climbed, according to the latest quarterly Bellwether survey by the Institute of Practitioners in Advertising.

Max Clifford trial jury to continue deliberations tomorrow

Max Clifford trial jury to continue deliberations tomorrow

The jury in the trial of celebrity publicist Max Clifford has been sent home after a second day of deliberations about its verdicts on 11 charges of indecent assault.

Champagne producer Charles Heidsieck appoints Story PR