GPC's healthcare practice head Richard Marsh is to join healthcare
firm Bristol Myers Squibb.
As GPC client BMS's first director of external relations, he will head a
three-strong team, reporting to John Celentano, V-P and general manger
of BMS's northern Europe arm.
Tessa Lush, BMS PR manager, who will report to Marsh when he starts,
said the appointment is part of a year-long strengthening of in-house
She said: 'The external affairs team was created earlier this year and
it was felt it needed to be strengthened further with this senior
Also reporting to Marsh will be Pauline Heath, NHS affairs manager, and
Jan Bulmar, government and industrial affairs manager.
GPC's London MD Kevin Bell said Marsh would not leave the agency until
his successor had been appointed. Seven candidates are understood to
have been interviewed so far.
BMS is best known for its beauty products, such as the Clairol haircare
range. However, most of its sales come from pharmaceuticals, including
the cholesterol reduction drug Pravachol. 2000 figures show BMS had
worldwide sales of £15bn.