Kaper appoints Simone Drewry as UK MD

Kaper has appointed the head of an Australian agency to handle the new role of UK MD and drive its expansion.

Simone Drewry: joining Kaper
Simone Drewry: joining Kaper
Simone Drewry joins in January after working as MD of integrated comms agency Mango in Sydney, which is part of the DDB Worldwide group.

She will report to Kaper founder Chris McCafferty.
 
Drewry will focus on new business acquisition and on working closely with Kaper’s two sister agencies, creative ad agency Karmarama and content production company Kream.

McCafferty said: ‘Simone is one of Australia’s highest profile PR executives and we are very fortunate to have tempted her to join Kaper.

‘Her track record of success with integrated campaigns within a multi-agency environment is the perfect fit for Kaper’s vision. We’re confident she will help drive Kaper’s continued growth.’

Drewry added that she ‘couldn't turn this role down’, pointing to the Karma Communications Group’s ‘truly integrated vision for PR’.

‘In less than two years Kaper has gathered some real energy and momentum and I hope to help build on that. Chris’ reputation is stellar and I can't wait to start working with him.’
 
Kaper was founded in summer 2010 by McCafferty, the ex-MySpace, MSN and Shine Communications director. Clients include MasterCard, Unilever, Time Out, The Huffington Post and WWF.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

John Lewis to tell brand story with "tasteful" 150th anniversary celebrations

Department store John Lewis is to use its 150th anniversary this year to talk about its history, which "not enough people know about", according to director of communications Peter Cross.

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.