Jane Cooper, the Westminster Strategy director responsible for
healthcare clients, is to join personal injury law firm Leigh Day & Co
in the newly created role of strategic communications director next
Cooper is the second senior board member to quit in recent months
following the departure of CEO Leighton Andrews in July.
Cooper describes her new role as 'demystifying the legal process and
telling the public how it can work for them...that it's not out of reach
of ordinary people'.
'The firm's work shows the law can operate in the interests of people
who believe it is out of their financial reach,' she said.
Media relations is central to the role, which will see Cooper work
closely with the firm's partners.
Cooper is looking to move coverage out of the legal and health trade
press and into the mainstream consumer media.
She will continue to work with WS, providing some healthcare consultancy
in the short to medium-term.
Cooper was appointed a director at WS, where she oversaw a team of four,
in January 2000. She joined the firm in1989 from her job as head of
government relations at human rights charity Amnesty International.
Leigh Day & Co is no stranger to publicity. It represented World War II
army veterans in their bid to secure compensation from Japan for their
treatment in prisoner-of-war camps.