MEDIA BRIEFS: Popstars website attracts 48,000

Granada Broadband said its website for the Popstars programme last

Saturday attracted 48,000 people for a live video chat with the five

members of the manufactured pop band. 'The internet lends itself really

well to this programme format,' said Justin Judd, controller of online.

The website, www.itv. co.uk/popstars, contains news, previews, behind

the scenes footage, profiles of the group and judges, and

carefully-controlled insider 'gossip'.



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