EDF recruits McCoy to lead media team

EDF Energy has brought in Starbucks' comms chief and former BBC journalist Tim McCoy to lead its media operation.

Tim McCoy: Spent 14 years at the BBC
Tim McCoy: Spent 14 years at the BBC

McCoy joins the EDF media team after three years at Starbucks, which he joined as director of comms from Blue Rubicon in 2009.

He replaces former head of media relations Kaa Holmes, who has been promoted to the role of employee relations and engagement director.

McCoy will report to EDF Energy's brand sustainability and external comms director, Andrew Brown.

Commenting on his new role, McCoy said: 'The industry as a whole is undergoing major change as we address the need for clean, secure and affordable energy for the future.

'EDF Energy is at the vanguard of all of this as the company that runs most of the country's nuclear power stations, and is the largest supplier of low-carbon electricity.'

Last month, PRWeek revealed that the French energy firm brought in agency Pagefield to help support its case for building a controversial third nuclear reactor at Sizewell in Suffolk.

McCoy added: 'EDF has also been proactively addressing the consumer trust agenda with a bold set of commitments and industry-leading products. This is an exciting time to get stuck into these issues.'

McCoy spent 14 years at the BBC as a reporter, producer and programme editor for both radio and television news programmes.

He was appointed Blue Rubicon's head of media in 2008.

Brown said: 'Tim joins us at a crucial time for our business, as we approach making a final investment decision in new nuclear builds that will have implications not just in securing low-carbon energy supplies, but for economic growth in the UK.'

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.