Public Sector: Liverpool in business drive

Liverpool City Council has brought in comms assistance as it looks to draw entrepreneurs to the city.

Seven Hills has been appointed by Liverpool Vision - the development arm of the local authority - as it explores plans to launch an event celebrating enterprise next year.

The agency won a pitch for the work after helping run the Global Entrepreneurship Congress in March, which was held in Liverpool and included entrepreneurs such as Sir Richard Branson.

Michael Hayman, co-founder of the agency, said: 'For a city to become a recognised destination for entrepreneurial companies is very important, as it brings with it a lot of recovery firepower.'

The work will focus on studying the feasibility of the plans, as well as the development, branding, marketing and PR strategy for the event.

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