Kent County Council brings in Seven Hills for £35m business boost

Kent County Council has called in Seven Hills to help with a £35m effort to attract business to the region.

Folkestone: East Kent town has business potential
Folkestone: East Kent town has business potential
Seven Hills won the comms work around the three-year Grow For It campaign following a pitch process.

Its focus will be to help spread work around the campaign, which will promote the benefits of locating businesses into the coastal districts of Shepway, Thanet, Dover and Canterbury.

Grow For It is being launched in support of Kent County Council’s Expansion East Kent project, which offers £35m in loans to businesses that want to expand in the area or move there.

Michael Hayman, Seven Hills co-founder, will be leading the agency brief and working alongside County Council Leader Paul Carter.

Hayman said the agency had been brought in to do research work ahead of working on the campaign itself.

Pointing to the impact of the £35m, which came from the Government’s Regional Growth Fund, he added:
‘We’ve looked at other areas around the country and the way they were promoting and positioning themselves and we believe that this money is a potential game changer.

'Combine that with high-speed rail and considerably better value commercial prices for property in close proximity to London, it means for everything from inward investors to young entrepreneurial companies east Kent offers great potential. For these reasons, we believe there’s a really strong growth message that east Kent can put to new audiences.’

Grow For It will be developed into a full programme of events, focusing on an intensive period of activity over the next ten months.

It will also focus on targeted industries including technologies, tourism and scientific research.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Max Clifford trial jury to reconvene tomorrow after majority verdicts direction

Max Clifford trial jury to reconvene tomorrow after majority verdicts direction

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has been sent home for the day after being told by the judge earlier this afternoon that he will now accept majority verdicts.

Labour "fooling themselves" over plans to combat attacks on Miliband

Labour "fooling themselves" over plans to combat attacks on Miliband

Conservative-leaning public affairs experts have questioned the value of Labour's adoption of US-style campaigning tactics in the wake of the opposition hiring election strategist David Axelrod.

PLMR appoints Professor Tim Morris as non-executive director

The vet who helped establish the British Horseracing Authority's anti-doping and animal welfare programme has joined PLMR as a non-executive director.