Public Affairs: Call for wider definition

Senior public affairs experts have called for a broadening of the CIPR's draft definition of lobbying to encompass pressure groups like Greenpeace.

As the online consultation over lobbying's definition continues, Luther Pendragon director Mike Granatt wrote on 4 July: 'To use narrower definitions (eg "business", etc) would simply allow self-justifying pressure groups (yes, I do mean such as Greenpeace), to avoid proper public scrutiny in this area; and it would encourage the devious to set up "exempt" organisations.'

Advertising body ISBA's public affairs director Ian Twinn added: 'Using words like "business" or "employment" is an easy way of not tackling quite a serious problem.'

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