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Pushing the boat out: Cannes boat show hires Luchford APM
Pushing the boat out: Cannes boat show hires Luchford APM
The Festival de la Plaisance de Cannes - the international boat show - has appointed Luchford APM for its 35th anniversary event in September. The agency has been brought in for a three-month global brief to drive coverage in the lifestyle press.

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