The BIG picture July 05, 2012 , Be the first to comment News Pushing the boat out: Cannes boat show hires Luchford APM The Festival de la Plaisance de Cannes - the international boat show - has appointed Luchford APM for its 35th anniversary event in September. The agency has been brought in for a three-month global brief to drive coverage in the lifestyle press. More on this Topic In brief: Health Unlimited relocates, APCO and One hire, Volpa's Scottish brief Watch: Rankin and Photobox ask public to snap UK life for Children in Need project Brands must be subtle and targeted to reach Generation Alpha, says Hotwire Sainsbury's restructures comms teams and seeks consumer agency to replace Golin Gondry directs John Lewis Christmas ad Have you registered with us yet? Register now to enjoy more articles and free email bulletins Register Already registered? Sign in Would you like to post a comment?Please Sign in or register.