The Tate comms chief departs for MoMA job in NYC

The Tate's communications chief has quit to head PR at the Museum

of Modern Art (MoMA) in New York.



Damien Whitmore leaves next month after eight years heading PR. He was

promoted last year from the role of head of communications to become

director of marketing and communications.



He heads a 50-strong team, including marketing, PR, press office and

ticket sales staff at the Tate Modern and Tate Britain, both located in

London.



He also liaises with the Tate's in-house teams at its two other

galleries, in St Ives, Cornwall, and Liverpool, but neither team reports

to him.



The organisation is now looking to replace Whitmore, who reports to Alex

Beard, director of business strategy.



The original Tate Gallery on Millbank was rebranded as Tate Britain in

March 2000.



Tate Modern opened last year to much acclaim on the site of the former

Bankside power station by the Thames.



Tate Modern director Lars Nittve resigned this week to return to his

native Sweden.



The brand's expansion strategy saw gallery openings in Liverpool in 1988

and St Ives, in 1993.



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