MHP has been charged with assisting the group in communicating its growth to bond holders, debt analysts, equity analysts and the financial media.
Phones4u was purchased by BC Partners in March 2011, funded in part through a seven-year senior secured bond. As a result, Phones4u has a requirement to report quarterly results to its bondholders.
The MHP team will be led by Andrew Jaques, chief executive, financial and investor comms, and Lucinda Kemeny, MD and joint head of MHP private equity.
Jaques said: ‘In a tough consumer climate, Phones4u has been a strong performer in the mobile space, and we are delighted to have been brought on board to assist in the next stage of its growth story.’