Grayling International MD James Acheson-Gray to join APCO Worldwide

Grayling's James Acheson-Gray has left the agency after 18 years to join APCO Worldwide as its UK MD.

James Acheson-Gray: has left Grayling
James Acheson-Gray: has left Grayling

Acheson-Gray, who left Grayling at the end of 2011, held the position of MD International for more than two years.

Acheson-Gray will join APCO at the end of January to lead its 50-person London team, based in Covent Garden. He will replace current MD Ed Walsh, who is to take on a new role as MD, Europe. Acheson-Gray will report to Walsh.

Grayling bagged the Europe and Asia Pacific account for British Airways in April with Acheson-Gray tasked with heading up the account covering the PR for 38 countries.

Acheson-Gray told PRWeek: ‘The fact that APCO is privately-owned attracted me and also that they have such a big focus on clients.

‘It was the right time for me to make a change especially after being in one PR firm for 18 years. Although it is a pity that I only got to work on the British Airways account for nine months.’

APCO's london office has made a series of senior hires. In July, Michael Burrell joined as vice chairman, public affairs, Europe. Last month Lionel Zetter, former CIPR president, joined APCO as a consultant in the London office.

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