BRUNSWICK

Chairman: Alan Parker
Chairman: Alan Parker

Global CEO Alan Parker, chairman (above)
Ownership Independent
Number of offices 19
Key clients Barclays, British Airways, Unilever

Brunswick started the period at the tail end of a number of highly lucrative, but potentially brand-damaging, comms projects. Most notably, Brunswick was lead agency for BP during the company's heavily criticised efforts to contain the Deepwater Horizon oil spill and led comms on Prudential's ill-fated efforts to buy Asian insurance giant AIA.

Brunswick lost its Washington office head Hilary Rosen to US consultancy SKDKnickerbocker at the beginning of the period, but the company has continued to focus on growth in the US. It is firmly established as the UK's largest player in financial PR and has an increasing claim for that title globally too. At the end of May 2011 the firm was top of Mergermarket's global M&A league table on deal value.

Several clients have left Brunswick in recent months, including Psion, Asda and AstraZeneca. Nonetheless, business continues to roll in - with Brunswick winning UK tech firm Autonomy in time for its £7.1bn sale to HP in August 2011, picking up ITV's financial PR account in June and Punch Taverns in September 2010.

In November it opened a Shanghai office - its third in China.

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