Media: ABCs show Sunday drop

The three biggest Sunday quality papers all hit new circulation lows, according to October's ABC figures.

However, The Independent on Sunday's circulation was up, excluding the impact of shedding its overseas edition.

News International's market-leading Sunday Times fell 8.5 per cent year on year to 967,990 copies, its lowest figure since the early 1960s.

The same was true for The Sunday Telegraph, which dropped 6.8 per cent to 471,894 copies, and The Observer, which hit a new low of 268,355 copies.

The Independent on Sunday registered an ABC of 130,942 copies. It stopped printing overseas copies in October. Once overseas copies are stripped out, its circulation is up by 2.6 per cent year on year.

The Sunday Times and The Sunday Telegraph include their overseas copies in their ABCs, in contrast to The Observer and The Independent on Sunday.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Labour hires Obama election strategist David Axelrod to fight General Election

Labour hires Obama election strategist David Axelrod to fight General Election

The man who helped Barack Obama win the 2008 and 2012 US presidential elections is to work for Labour along with members of his team.

Sky adds Fever PR to its roster after splitting with Cake

Sky adds Fever PR to its roster after splitting with Cake

Pay-TV giant Sky has added Fever PR to its agency line-up for a wide-ranging brief covering products and services.

Max Clifford trial jury to continue deliberations after Easter break

Max Clifford trial jury to continue deliberations after Easter break

The jury in the trial of celebrity publicist Max Clifford has been sent home for Easter and will reconvene on Tuesday for further deliberations about its verdicts on 11 charges of indecent assault.

Home Office brings in Munro & Forster to campaign against FGM

Home Office brings in Munro & Forster to campaign against FGM

The Home Office has tasked Munro & Forster (M&F) with supporting its campaign to eradicate female genital mutilation (FGM) as part of a wider retained brief.