PUBLIC SECTOR: Advocacy Online assists NSPCC promotion

The NSPCC has appointed agency Advocacy Online to help promote its

work. A seven-strong team, headed by Advocacy MD Graham Covington, will

report to the charity's campaign manager Nick Smith. Advocacy Online

bills itself as an online PR agency that specialises in charities.

Clients include the UK Breast Cancer Coalition. It was launched last

November. One of the campaigns Advocacy worked on for the NSPCC was

Children's Day on 9 May.



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