Sustain appoints Munro & Forster for carbon reduction brief

Munro & Forster Communications has been appointed by carbon reduction company Sustain, after a three-way pitch.

Sustain: work on Rawnsley House, Bristol
Sustain: work on Rawnsley House, Bristol
The six-figure brief to act as retained agency will see Munro & Forster communicating Sustain’s offering to its target sectors via trade media, as well as building the company’s profile in national media outlets.

M&F will be using a combination of press office activity and creative ideas.

Munro & Forster MD Julie Flexen said: ‘With the raft of environmental policy and legislation coming through now and into the immediate future, carbon reduction has never been more important.

‘We are excited about using our expertise to demonstrate Sustain’s credentials and push forward this important agenda.’

Sustain develops long-term relationships with its clients by identifying key areas of cost and carbon reduction and putting it into practice, as the Government faces a target of reducing emissions by 80 per cent by 2050.  

Sustain CEO Toby Parker said: ‘Sustain attaches enormous importance to working in partnership and to devising innovative solutions for clients. We saw the same commitment and energy from Munro & Forster. We are delighted to have them on board.’

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