Now in its second year, the Future 5 awards will identify the most pioneering strategies and experimental work in the five trend areas of audience participation; use of technology; brand partnership; research/planning and the big creative idea.
In-house PR and marketing departments are invited to submit a short (500 word max) synopsis of a groundbreaking communications campaign run during the 12 months to July 2011 to email@example.com by 15th July.
Entries should clearly explain the ways in which the campaign demonstrates innovation in one of the five categories.
The winning campaigns will be selected by a panel of judges and showcased at a September 27 breakfast briefing, hosted by PRWeek editor in chief Danny Rogers, to which all entrants will be invited.
More information about the Future 5 awards can be found here.