PRWeek and Octopus Comms search for innovative ideas in Future 5 awards

PRWeek and parent Brand Republic Group are teaming up with Octopus Communications - MD'd by Jon Lonsdale - to find the most innovative campaigns shaping the future of comms.

Jon Lonsdale: Octopus MD
Jon Lonsdale: Octopus MD

Now in its second year, the Future 5 awards will identify the most pioneering strategies and experimental work in the five trend areas of audience participation; use of technology; brand partnership; research/planning and the big creative idea.

In-house PR and marketing departments are invited to submit a short (500 word max) synopsis of a groundbreaking communications campaign run during the 12 months to July 2011 to future5@haymarket.com by 15th July.

Entries should clearly explain the ways in which the campaign demonstrates innovation in one of the five categories.

The winning campaigns will be selected by a panel of judges and showcased at a September 27 breakfast briefing, hosted by PRWeek editor in chief Danny Rogers, to which all entrants will be invited.

More information about the Future 5 awards can be found here.

Click here to read about last year’s winners.

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