Outstanding Public Relations Consultancy went to Tangerine PR. Judges said: ‘Tangerine does everything well! It is clearly an inspiring consultancy – for client and employees alike – with strong values and a consistent record of success, based on clever ideas, hard work and an exceptionally sincere relationship with its clients.'
Other winners on the night included MHP Health Mandate, which won two awards for the corporate and business communications award (‘commissioning in the new world’) and the healthcare campaign (in conjunction with the Rarer Cancers Foundation for ‘Securing a Cancer Drugs Fund’).
Also winning twice was Siren for their media relations and Broadcast campaigns (on ‘Royal Caribbean Cruises: Launching new ship Celebrity Eclipse with a repatriation mission).
The internal magazine or newspaper award went to 2010 winners The Soldier Team for their Soldier Magazine and Teesside University also won the Website award for the second year running.
CIPR CEO Jane Wilson said: ‘Competition was as fierce as ever, producing an exceptional quality of entries – outstanding, considering the economic challenges of last year. The public relations world has proved not just that it is resilient but that even when budgets are tight, creativity and a focus on return on investment come to the fore.’
The winners of the 2011 CIPR Excellence Awards were announced at a dinner in The Park Plaza Westminster Bridge Hotel in London. CIPR President (and Fellow) Paul Mylrea hosted and Julia Hartley-Brewer, journalist, broadcaster and presenter at LBC 97.3FM, compèred.
Full list of winners
Corporate and Business Communications MHP Health Mandate - Commissioning in the new world
Investor Relations Essar Energy and Capital MSL - London's Largest Listing Post-Credit Crunch
Internal Communications Torbay Council Communications Office - Employee Engagement Campaign
Consumer Relations Kaizo, Flip Video - Sharing Hearts, Minds and Moments
Public Sector South Wales Fire & Rescue Service - Project Bernie
Corporate Responsibility Aygaz with Lobby PR - Climate change education program: For our children and our children's children
Public Affairs WSPA UK - Not in my Cuppa
Not-for-Profit St John Ambulance & GolinHarris - Life Lost
Healthcare MHP Health Mandate and the Rarer Cancers Foundation - Securing a Cancer Drugs Fund
Integrated Campaigns Freshwater UK & Donate Wales - Wales's Invisible Death Row
Media Relations Siren - Royal Caribbean Cruises: Launching new ship Celebrity Eclipse with a repatriation mission
Best Use of Social Media Gatwick Airport and Rabbit - Talk to Gatwick
Broadcast Siren - Royal Caribbean Cruises: Launching new ship Celebrity Eclipse with a repatriation mission
Global Public Relations salt PR Launch of Unilever Food
Crisis Communications Cornwall Council - Flooding in Cornwall
Automotive Public Relations Prova PR - Fueling Rally fever across Wales
Low Budget 90TEN Healthcare for Chelsea & Westminster Hospital NHS Foundation Trust
External Newspaper or Magazine University for the Creative Arts - Creative Update
Internal Newspaper or Magazine The Soldier Team - Soldier Magazine
Publication The Royal British Legion - The Royal British Legion Learning Pack
Website Teesside University - Postgraduate Virtual Open Day
Event Shine Communications - Indesit Party Launderette
Outstanding Young Communicator Doug Hewett - Engage Group
Best Freelance Practitioner Robin Lander Brinkley
Outstanding Small Consultancy Bondy Consulting
Outstanding In-House Public Relations Team British Heart Foundation
Outstanding Public Relations Consultancy Tangerine PR
Special Award for Measurement and Evaluation St John Ambulance & GolinHarris - Life Lost