Save the Children has launched a fundraising creative for its 'No Child Born to Die' campaign. The material includes a targeted DRTV ad, door drops and banner ads on key sites including Guardian online and MSN, which are predicted to generate 11 million impressions. The campaign is the largest in the charity's history and was launched in January.
Centrepoint has relaunched its website to mark the marriage of its patron Prince William to Kate Middleton. The site will feature video footage and images of Prince William's involvement with the charity. Centrepoint was to unveil the new site in the summer, but moved the date to coincide with the royal wedding.
Shooting Star PR, the Lincoln-based PR agency, has chosen to provide pro-bono support to cancer research charity Candles. Each year, Shooting Star PR provides free advice and expertise to a different local charity or not-for-profit organisation. Candles is a fundraising charity for cancer research founded in 2001.