Cuisinart appoints Publicasity for UK profile-raising campaign

Publicasity has been appointed by US kitchen appliance company Cuisinart to raise its profile within the UK.

Cuisinart: Appointed Publicasity for UK profile-raising campaign
Cuisinart: Appointed Publicasity for UK profile-raising campaign

Cuisinart, part of The Conair Group, is one of the US's leading kitchen appliance brands and is looking to build awareness in the UK. Cuisinart’s products include blenders, coffee machines and food processors.

Cuisinart Marketing manager Bridget Credland said: ‘The 2011 campaign is all about reaching the right people, in the right place at the right time.

'We will be looking to Publicasity to help us increase Cuisinart’s visibility amongst home experts who are confident in their culinary abilities, through quality media placements and associations.’

 

 


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