BORDER LINES: ISTANBUL Ayral heads PR for Louis Vuitton

Louis Vuitton has appointed a new PR manager for Turkey. Gaye Ayral joined the luggage and luxury goods company last week, assuming responsibility for media relations and strategic communications. Ayral reports to the general manager of Louis Vuitton Turkey, Roueida Hobeika. Previously, Ayral was marketing and PR Manager at Sports International, a Turkish-American joint venture specialising in sports centre management. Before the appointment was made, Louis Vuitton Turkey’s PR was handled by local agency BPR.

Louis Vuitton has appointed a new PR manager for Turkey. Gaye Ayral

joined the luggage and luxury goods company last week, assuming

responsibility for media relations and strategic communications. Ayral

reports to the general manager of Louis Vuitton Turkey, Roueida Hobeika.

Previously, Ayral was marketing and PR Manager at Sports International,

a Turkish-American joint venture specialising in sports centre

management. Before the appointment was made, Louis Vuitton Turkey’s PR

was handled by local agency BPR.



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