DIARY: Butler deserts Dubai to rush home and land Shandwick-PWC deal

Shandwick public affairs new boy, director Alan Butler, is taking the concept of employee commitment to new limits.

Shandwick public affairs new boy, director Alan Butler, is taking

the concept of employee commitment to new limits.



In order to secure a sexy new contract with PricewaterhouseCoopers,

Butler cut short his holiday in Dubai by three days to rush back for the

final pitch.



Butler tells me, with just a hint of lobbyist’s licence, that,

Bond-like, he literally jumped off a camel’s back and onto an aeroplane

in the burning 38 degree heat.



’I took a call in a tent in the luxury desert resort of Al Maha from

(Shandwick director) Juliet Carey to ask if I could come in for the

final pitch. I’d just got off my camel. That’s dedication for you,’ he

quips.



Was this a mere show of dedication, or is Butler already feeling the

heat of that special brand of Shandwick pressure?



If I remember rightly, he was hired from rival lobby shop GJW earlier

this year on the understanding that he would bring in financial services

clients.



Either way, Butler’s efforts were obviously worth it: Shandwick walked

off with the account, beating six agencies to it. This boy will go far.



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