Britain in Europe seeks to increase regional PR

Pro-Europe pressure group Britain in Europe, which this week launched its high-profile campaign, is expanding its media relations and grass-roots campaigning team.

Pro-Europe pressure group Britain in Europe, which this week

launched its high-profile campaign, is expanding its media relations and

grass-roots campaigning team.



The group currently employs ten communications and campaigns staff under

campaigns director Simon Buckby, including two media relations staff,

working for communications head Danny Alexander.



Buckby is now keen to recruit PR and campaigns officers to promote

Britain in Europe in the regions. He said he has not decided exactly how

many recruits he will take on.



His team organised and promoted yesterday’s Britain in Europe campaign

launch, held at the Waterloo Imax cinema in London and fronted by Prime

Minister Tony Blair, pro-European Conservatives Michael Heseltine and

Kenneth Clarke and Liberal Democrat leader Charles Kennedy.



Britain in Europe’s guiding principle is to promote the importance of

Britain’s role in Europe. Although not campaigning for Britain to join

the euro immediately, it is dedicated to explaining the potential

benefits of joining a successful single currency.



This week’s launch has been much heralded. It was due to take place in

September but Buckby decided to delay it until after party conference

season. A former Labour Party adviser, Buckby joined Britain in Europe

from the Financial Times in July.



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