Nelson Bostock Communications scoops CA Technologies UK account

IT management software firm CA Technologies has appointed Nelson Bostock Communications as its retained PR agency following a competitive pitch.

Nelson Bostock handed brief: CA Technologies
Nelson Bostock handed brief: CA Technologies

The agency will work on a traditional PR brief focusing primarily on the B2B market in the UK.

The news comes as the firm appointed Kaizo to lead on its social media account in the European market.

Nelson Bostock MD, Lee Nugent said: 'We’ll be creatively showcasing the company’s agility, experience and expertise, while building a thought-leadership position around a number of business-critical issues faced by IT and boardroom executives.'

The account will be led by head of technology and corporate PR, Simon Glazer.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

EasyJet aimed to break the world record for the highest ever theatrical performance for Shakespeare's 450th birthday yesterday with the Reduced Shakespeare Company performing on a flight from Gatwick to Verona.

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Senior executives from IBM, Nestlé, Vedanta, GE, Cargill, Philips and Allianz will be among the speakers at PRWeek's first Global Congress.

Max Clifford trial jury reconvenes with majority verdicts direction

Max Clifford trial jury reconvenes with majority verdicts direction

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has reconvened after being told by the judge yesterday afternoon that he will now accept majority verdicts.

The latest social media fail case study: #myNYPD

The latest social media fail case study: #myNYPD

The New York Police Department's Twitter fail offers another social media lesson for organisations.