DIARY: AS Biss birthday bash brings in the bacon for kids at Guy’s Hospital

AS Biss celebrated its third birthday last week. The agency was founded on Guy Fawkes’ day, so this year it decided to raise money for the Evelina children’s unit at Guy’s Hospital, with a ’Pennies for Guy’s’ campaign.

AS Biss celebrated its third birthday last week. The agency was

founded on Guy Fawkes’ day, so this year it decided to raise money for

the Evelina children’s unit at Guy’s Hospital, with a ’Pennies for

Guy’s’ campaign.



It struck a chord. Swiss Life marketing manager John Ritchie, whose

eldest son Jack had recently been treated in the Evelina ward, gave

generously.



And children in the ward put their crayons to work drawing posters to

promote the initiative in the hospital and the local community.



The result: a cheque for pounds 2,500 to the hospital, presented at its

bash last week at the Cafe Royal by local MP Simon Hughes.



The only slight hitch came when Hughes, having received death threats

after helping with a murder investigation on a local housing estate,

pitched up accompanied by an armed guard. Luckily the heavies were

persuaded to stand out of viewfinder range.



Agency founder Adele Biss is so chuffed with the campaign she is

thinking about carrying it on into next year.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.