MEDIA: MEDIA BRIEFS - Winning Business redesign widens base

Winning Business, the sales industry trade magazine published by Quest Media, has been redesigned with a broader remit to target customer service managers, marketing directors and managing directors, as well as its traditional audience of sales directors. New features include sections on technology, training and development, and business in the future. The title, edited by Peter Baber, is increasing its frequency from quarterly to bimonthly.

Winning Business, the sales industry trade magazine published by

Quest Media, has been redesigned with a broader remit to target customer

service managers, marketing directors and managing directors, as well as

its traditional audience of sales directors. New features include

sections on technology, training and development, and business in the

future. The title, edited by Peter Baber, is increasing its frequency

from quarterly to bimonthly.



Launched in 1996, it is the official title of the Institute of

Professional Sales.



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