O’Connor takes IPR policy role

The Institute of Public Relations (IPR) has sought to increase its credibility in government circles with the appointment of Nigel O’Connor as its first policy officer.

The Institute of Public Relations (IPR) has sought to increase its

credibility in government circles with the appointment of Nigel O’Connor

as its first policy officer.



The role, reporting directly to director general Colin Farrington, has

been created to look at legislative and regulatory issues affecting PR

agencies. ’The members expect the IPR to lead on issues of concern for

them,’ said Ann Mealor, head of PR and marketing. ’We didn’t have a

dedicated person to take issues forward.’



Issues such as lobbying and regulation have grown in importance, she

said, and O’Connor was appointed with a brief to boost the IPR’s

activity in this area.



’I shall be building up the policy remit,’ O’Connor explained. ’The IPR

wants to ensure that its ability to influence policy is maintained. I

shall be looking at some of the legislative issues affecting members and

building up our capacity to respond.’



The job will be split between research into issues and briefing IPR

members and staff. O’Connor will work with the Professional Practice

Committee - one of the IPR’s four main internal bodies, dealing with

similar issues to those covered by the policy officer.



O’Connor was previously policy officer for the Committee of Vice

Chancellors and Principals of UK Universities and a former Northern

Ireland president of the National Union of Students.



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