The press release has come a long way since its introduction back in 1906. With the changing media landscape, today’s press release has evolved into a virtual Swiss army knife of communications tools that can address a myriad of marketing challenges. In this Business Wire white paper, Vice President of New Media Monika Maeckle looks at the state of the press release – its versatility and ability to deliver messages through multiple platforms and devices (from search engines to mobile phones) – and how, with more than 288,000 press releases issued over Business Wire alone last year, PR professionals can make a single release stand out from the crowd.
Corporate Communications Manager - London Macmillan Science and Education London
VMA - Direct Junior Consultant VMA Group Central London
Digital Account Director - *Immediate Start* Mulitple Sectors B2B & B2C Reuben Sinclair Central London- West End
Senior Internal Communications Business Partner – Support Functions Ellwood Atfield The City
Global PR Account Executive / Senior Account Exec Blue Skies Marketing Recruitment Manchester
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