De Meulder will report to Grayling Belgium’s CEO, Russell Patten, who said: ‘I am delighted that Katarina is joining us to head up Grayling Public Policy Communications, as she brings a wealth of expertise and experience to this role. The Grayling network as a whole looks forward to branching out into this exciting new area for our business, and Katarina will play a key part in its development.’
Michael Murphy, group CEO of Grayling, said: ‘Katarina has extensive experience of winning and managing major EU information campaigns across the 27 member states. We strongly believe that this will be a great source of business for the group as a whole and will enhance our pan-European credentials and public sector client credibility.’
Before joining Grayling, De Meulder occupied similar positions at Ketchum Pleon, Weber Shandwick and Hill & Knowlton.