FedEx Supply Chain Services hires Pope for PR

FedEx Supply Chain Services, part of the Federal Express group, has appointed Sue Pope as its European marketing and communications manager.

FedEx Supply Chain Services, part of the Federal Express group, has

appointed Sue Pope as its European marketing and communications

manager.



She will report to Bill Conley, FedEx SCS managing director, Europe.



She was previously media and PR manager for communications group NTL in

Wales and the West.



Pope said that the European operation, which covers most of the

Continent, has been relying on PR and marketing from the US. Her

appointment will ’put a more European stamp’ on the transport and

logistics group’s offering.



’They have realised they need to apply more resources to marketing,

communications and PR to raise the profile,’ she said.



’With the growth in e-commerce, supply chain services are going to

become even more critical,’ she added.



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