INTERNATIONAL: Meyer’s Shandwick role extends to cover EMEA

BONN: Shandwick Germany’s chief executive officer, Lutz Meyer, has been promoted to the new position of director for Shandwick Europe, which covers the Europe, Middle East and Africa region.

BONN: Shandwick Germany’s chief executive officer, Lutz Meyer, has

been promoted to the new position of director for Shandwick Europe,

which covers the Europe, Middle East and Africa region.



Meyer will continue as German CEO, managing the firm’s five agencies in

Germany, alongside his new responsibilities.



As Shandwick Europe director, Meyer will oversee the day-to-day

management of Shandwick’s 14 wholly-owned offices and 35 affiliate

agencies in mainland Europe, the Middle East and Africa. The firm counts

a 220-strong staff across the region. He will report to Shandwick Europe

chief executive Michael Murphy.



Meyer, 39, said: ’I look forward to playing a key role in developing

Shandwick in Europe to ensure that we are fulfilling our clients’

current needs and anticipating their future needs.’



Meyer has held the post of CEO in Germany since 1994, during which time

Shandwick has acquired or started up three new offices in Frankfurt,

Munich and Berlin. Current Shandwick Germany clients include courier

company TNT Express Worldwide, food giant Nestle and electronics firm

Siemens.



Meyer previously worked for Kommunikation - the agency which became

Shandwick Bonn - for eight years before it was acquired in 1988, rising

to become the agency’s managing director in 1992.



Earlier this year, the former managing director of Shandwick’s mainland

Europe operation, Volker Stoltz, left and was not replaced as part of a

cost-cutting restructure (PR Week, 27 March). His responsibilities were

taken on by Murphy.



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