MEDIA: Martin to guide ft.com growth

Peter Martin, deputy editor of the Financial Times, has been appointed to the newly-created role of editorial director of the FT’s internet activities.

Peter Martin, deputy editor of the Financial Times, has been

appointed to the newly-created role of editorial director of the FT’s

internet activities.



He will remain deputy editor, working with FT editor Richard Lambert, to

oversee the development of an integrated editorial team, providing

content for the FT and its web sites.



’The big aim is to make ft.com the global business portal,’ Martin

said.



There are currently about 30 journalists working on ft.com’s editorial

output. Martin said he expected to recruit ’dozens’ more journalists to

the service over the next six months.



’We believe there is a big future for newsprint, but also for on-line

delivery of news, analysis and comment, and we hope to be dominant in

both,’ he added.



Martin anticipates a future in which journalists for the FT and ft.com

will write for both outlets.



He joined the FT in 1988, after starting his career with ITN and working

for the Econo-mist. He led the editorial planning for the international

expansion of the FT in Europe and North America. In 1998, his weekly

column, which frequently focuses on the business implications of the

internet, won the Wincott award for financial journalism.



Pearson, the FT’s parent company, has committed itself to investing

pounds 40 million on developing ft.com, part of a pounds 120 million

expenditure on internet projects across the company. In the past year,

the number of visitors to ft.com have increased by 234 per cent, to

650,000 per month.



The group is planning to launch a new German language business web site

later this year, ahead of the publication of a new business newspaper in

the country next year.



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