BORDER LINES: Microsoft to hire for on-line work

FRANKFURT: Microsoft is to seek an agency to promote its on-line business and has retained Hunzinger Information to promote Bill Gates and general manager of Microsoft Germany, Richard Roy, in broadcast and print media. Hunzinger will also arrange a contact programme for Roy with politicians and industry leaders. Hunzinger was appointed last month to a corporate and public affairs brief. The agency reports to Roy and Microsoft corporate PR head in Germany, Kurt Braatz.

FRANKFURT: Microsoft is to seek an agency to promote its on-line

business and has retained Hunzinger Information to promote Bill Gates

and general manager of Microsoft Germany, Richard Roy, in broadcast and

print media. Hunzinger will also arrange a contact programme for Roy

with politicians and industry leaders. Hunzinger was appointed last

month to a corporate and public affairs brief. The agency reports to Roy

and Microsoft corporate PR head in Germany, Kurt Braatz.



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