PUBLIC SECTOR: Citizens advice body creates PRO role

The National Association of Citizens Advice Bureaux (CAB) has expanded its communications function to bring in a PR officer dedicated to supporting its strategy of recruiting a new generation of CAB officers. Policy director Nicola Simpson said the initiative reflected the government’s Millennium Volunteer Scheme and would be targeted at 16- to 25- year-olds. She said: ’The challenge is about finding people to work as volunteers and getting the message across that working for the CAB is not just about sitting on the phone.’ The role will form part of the eight-strong communications team working from the London office and reporting to the communications head, a post which is currently vacant after the departure of Stella Bland to the Environment Agency last month.

The National Association of Citizens Advice Bureaux (CAB) has

expanded its communications function to bring in a PR officer dedicated

to supporting its strategy of recruiting a new generation of CAB

officers. Policy director Nicola Simpson said the initiative reflected

the government’s Millennium Volunteer Scheme and would be targeted at

16- to 25- year-olds. She said: ’The challenge is about finding people

to work as volunteers and getting the message across that working for

the CAB is not just about sitting on the phone.’ The role will form part

of the eight-strong communications team working from the London office

and reporting to the communications head, a post which is currently

vacant after the departure of Stella Bland to the Environment Agency

last month.



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