Business travel and financial services company Hogg Robinson is
reviewing its PR as part of a move to rebrand the business as a
corporate support services group.
Its travel division works with Biss Lancaster, while Portfolio
Communications currently handles PR for the company’s financial
The review comes after the appointment earlier this year of David
Radcliffe as chief executive, Neville Baine as chairman, and the arrival
of a new management board.
Hogg Robinson sold its freight business this month, and its high street
travel business in 1993 to Airtours, which merged it with Pickfords to
create Going Places.
The financial services division is one of those named by the Government
for mis-selling pensions. Both arms of the company have marketing teams
which incorporate PR, and report to Christopher Fry, sales and marketing
director for Hogg Robinson plc.