BORDER LINES: HONG KONG - Forrest cultivates QHA growth

The former colony’s largest healthcare company Quality Healthcare Asia has appointed Forrest International to develop its corporate identity programme. Forrest is the company’s sole consultancy and will handle corporate affairs, investor, employee and media relations on the one year account.

The former colony’s largest healthcare company Quality Healthcare

Asia has appointed Forrest International to develop its corporate

identity programme. Forrest is the company’s sole consultancy and will

handle corporate affairs, investor, employee and media relations on the

one year account.



QHA, which was the first Hong Kong healthcare firm to be publicly

listed, plans to launch a range of new services this year. ’Despite all

the doom and gloom over the Asian economies, this activity shows that

smart companies are pressing on with their reputation management

programs,’ Anne Forrest, the consultancy’s founder and managing director

said.



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