Diary: Potential PRCA membership improves chances of getting on rosters

Those campaigning to expand the PRCA’s membership are feeling a little miffed. They tell me that in early spring both Bell Pottinger Communications and the London operations of Weber PR Worldwide made positive noises about joining.

Those campaigning to expand the PRCA’s membership are feeling a

little miffed. They tell me that in early spring both Bell Pottinger

Communications and the London operations of Weber PR Worldwide made

positive noises about joining.



However, according to PRCA executive director Chris McDowall, both firms

have now gone very quiet.



One disgruntled campaigner suggests that enquiries about membership, at

least on Bell Pottinger’s part, may not have been entirely selfless.



Bell Pottinger’s interest in joining followed announcements from the

Central Office of Information and the Audit Commission that they were

looking to roster or hire PR agencies, and that applicants with PRCA

membership would be more favourably considered.



Bell Pottinger Financial has been in membership for a number of years,

but Sir Tim Bell is adamant that any plans to sign up the rest of the

group have now been shelved.



’We’ve had a perfectly good relationship with the PRCA but I have no

current plans for changing that relationship,’ says Bell. Bell Pottinger

isn’t on the COI roster and the Audit Commission appointed Citigate

Westminster and Lawson Lucas Mendelsohn.



Weber is understood to have put PRCA membership on hold until other

negotiations are finished. Parent company, Interpublic, is reported to

be in talks with Shandwick parent International PR, already a PRCA

member. No point in paying two sets of membership fees.



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