MEDIA: Watkinson wins Marie Claire post

IPC has stunned the women’s glossy magazine market by appointing a business magazine editor to take up the reins of Marie Claire, its best selling monthly women’s title.

IPC has stunned the women’s glossy magazine market by appointing a

business magazine editor to take up the reins of Marie Claire, its best

selling monthly women’s title.



Draper’s Record editor Juliet Watkinson will step into the shoes of

Glenda Bailey who moved to edit the US edition of the magazine at the

end of February.



Canadian-born Watkinson, 34, has edited Draper’s Record since 1993,

prior to which she was a freelance journalist contributing fashion and

beauty features to the Guardian, Observer and various women’s magazines.

She was named business and



professional magazine editor of the year at the 1994 Periodical

Publishers’ Association Awards. Marie Claire publisher Heather Love

denied that it was an unusual move hiring a business magazine editor but

admitted that Watkinson was not a name that had been tipped to succeed

Bailey.



‘We have always done the unexpected so I think it’s quite refreshing to

have someone new. Juliet’s experience is very strong and her ideas and

vision and general compatibility made her an obvious choice,’ said Love.



Asked whether there would be any major changes to the format of the

magazine, Love commented: ‘If I said no it would not be true to the

extent that we are always having to change to keep ahead of the

competition so watch this space.’



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.