Diary: Hamfisted C&W man brings the house down

Cohn and Wolfe’s patronage of the arts has taken somewhat of a downward turn of late. Just weeks after a water sculpture at the agency’s Leicester Square office evolved into a fountain (PR Week, 21 February), I hear another C&W-related work has entered a blue period.

Cohn and Wolfe’s patronage of the arts has taken somewhat of

a downward turn of late. Just weeks after a water sculpture at

the agency’s Leicester Square office evolved into a fountain (PR

Week, 21 February), I hear another C&W-related work has entered a

blue period.



The latest work - a metre-high tower of orange card, detergent

bottles and sticky-backed plastic - was one of various intriguing

pieces at last week’s C&W-sponsored Central St Martin’s College

of Art and Design final year student awards.



The tower was generally eclipsed by the other exhibits -

particularly the mechanised deck shoes and the masked student who

burst in during the prize-giving and ripped her work off the wall

in a protest against corporate sponsorship.



However, thanks to its proximity to a bustling bar and to C&W

financial director Steve Ham, it had one show-stealing moment.

Ham, no doubt emphasising the intrinsic ephemerality of all

things, backed into the tower - causing it to collapse like a

house of cards.



After a few anxious moments, the sculpture was stuck back

together and reemerged looking even better than before. However,

Cohn and Wolfe should perhaps resist any exhortations to sponsor

the National Gallery collection.



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