Global Agency Business Report 2015

Global Rank2014 Global Revenue2013 Global RevenueChange %
13 $178,000,000 $165,000,000 8%

Regional Profiles


Golin doubled down on its g4 operating model in 2014, hiring more senior people than ever in one calendar year, and achieving an 8.5% increase in global revenue and a 7% uptick in US revenue.


Golin’s UK revenue increased 18% in 2014, making it the agency’s highest growth year since the recession, says international president Matt Neale. The figures were driven by a combination of new client wins – such as Stella Artois, Leffe, and World Pay; expanded work with companies such as Diageo and Unilever; and a particularly strong performance from the agency’s Middle East and Romanian outlets. Other strong performers were France, Dubai, and the Middle East.


While Asia-Pacific grew in 2014, the growth wasn’t as strong as the Americas or UK, with revenue coming in at $15 million. The firm expanded its work with Galaxy Entertainment Group into China and across Asia. Looking ahead, the agency made some key hires in digital. Zaheer Nooruddin was named head of digital innovations; Phillip Raskin was hired to lead learning and development initiatives for all staff across Asia. And Zoe Cheng came on as digital director, Hong Kong.